We can start here
Awareness
Interest is emerging. They may not be searching for a provider yet.
You already have the demand.
You're losing it on the way to the decision.
There are only a few places a sale can break. Most companies are losing work in one of them — and it's usually the one they can't see from the inside.
Every agency you've ever hired also works for your competition.
I only work for one of you.
One company per trade, per market. That is the product, not a bonus.
See where you stand
Ten minutes. Your result on screen. No call, no salesperson, nothing scheduled.
The Guttermen
Twice the estimate bookings. Within 45 days.
Advertising, intent-based email follow-up, and a connected website and inquiry system supported a doubling of estimate bookings within the first 45 days of working together.
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Punch List Pros
$5.20 in booked work per Google Ads dollar.
August 2026 reporting connected Google advertising to uploaded closed-job values. Alongside search, the Meta program generated 97 lead-form submissions at approximately $29 each over the April–September reporting window.
Read the story
Midlands Landscape
20% growth. In a market that grew 6%.
A coordinated marketing program connected intent-based audiences, advertising, and email follow-up across landscaping, hardscaping, and landscape supply.
Read the story
How EngageEngine™ works
Find buyers before they search.
We detect signs of interest, score how close someone is to buying, and reach them with the right message as they move toward a decision.
Buyer moves to
Research
They explore options, read reviews, and compare businesses.
Buyer moves to
Decision
They are ready to call, request an estimate, or choose.
EngageEngine™ watches for signals across the journey—not just the final search.
- 01
Detect
Spot relevant interest signals early.
- 02
Score
Distinguish awareness, research, and decision.
- 03
Reach
Coordinate ads and email where contactable.
- 04
Win & learn
Earn the inquiry, trace the source, improve.
- Search
- Maps
- AI answers
- Your website
- Reviews
- Follow-up
all support the same journey.
41 yearsIn advertising and public relations
31 yearsOwner, Marketing Performance
22 yearsAdjunct professor, University of South Carolina
The Problem
Most businesses don't lose work because people aren't interested.
They lose it when confidence collapses after interest — under decision pressure. It usually looks like plenty of activity with no predictable outcome, results that swing month to month with nobody able to explain why, and advice to add more — more ads, more posts, more spend — without anyone telling you what's actually broken.
That isn't a tactics problem. It's a confidence problem. And it happens in a small number of specific places, which is the useful part: if there are only a few places it can break, you can go find out which one it is instead of guessing.
That's the first thing I do. Not execution. Not a campaign. Identifying where confidence is collapsing between interest and decision. Once that's clear the correction is usually straightforward. Until it's clear, everything else is guessing.
The Solution
We lock your market. Then we point the work at you.
One company per trade, per market. The day you claim yours, your competitor can't. That is the product, not a bonus.
Here's how we deliver it. Every homeowner leaves a trail before they call anyone: the searches, the review pages, the three sites they check in a week. EngageEngine™ reads who in your area is actually deciding right now and puts your ads in front of only them, on Google, on Facebook, on YouTube. You stop paying to reach the 97 who were never going to call and reach the few who will.
And because the seat is yours alone, every job it produces is a job the guy across town didn't get. That is what taking your market looks like.
The Four Moments
There are only a few places a sale can break.
Nearly every revenue problem I see comes down to one of four moments.
You weren't there when they decided.
People were looking for what you do. You just weren't in front of them at the moment they picked somebody.
They found you and didn't trust you yet.
They looked, and they left. The interest was real. The confidence wasn't.
They trusted you and shopped you anyway.
You gave the estimate, they compared, and you lost some you should have won — usually on price, because the difference between you and the other fellow never got made clear.
They meant to hire you and never got to it.
They said they'd call back, and they meant it. Most of those jobs aren't lost. They're stuck.
Different problems, different fixes, and the fix for one does nothing for the other three.
Here's the trouble. From where you sit, you can only see one of the four. You know about the estimates you lost. You don't know about the people who never came back, never called, or never found you at all.
I don't guess who might buy from you.
I already know who's looking.
I can see all four — not by asking you, but by reading what your own numbers already say: where you land when somebody nearby is choosing, what people do on your site before they leave, what they type before they hire, and who came looking and never called.
After the Launch
We catch it before it costs you.
Campaigns don't fail loudly. They fail quietly, in ways you'd never see on an invoice. Every account gets watched every week. Recent catches:
- A plumbing client's campaign delivery collapsed 90% overnight. Caught the same day, diagnosed as a campaign issue, not a market issue, and restored — conversions never dipped.
- An email campaign started silently dropping one in four sends. Caught before the next send went out, fixed before the client ever saw it.
- Visitors on three client sites were clicking buttons that didn't respond — at the exact moment they were trying to act. Found it in the behavior recordings. Fixed it.
The launch is the easy part. The watching is what you're paying for.
One company per trade, per market.
Is your territory still open?
Our clients buy clicks for nine cents in an industry that averages $7.85. That's what in-market data does.
We can't sell your market twice. That's the whole point. If your competitor claims it first, we start sending him the work.
See where you stand
Free. No email required. Takes ten minutes.