DVS™ — AI Visibility Diagnostic

AI just gave your competitor the job you paid to win.

Find out your AI Visibility Score — and exactly which gap is costing you the most business right now.

Get My Free Score →

Free  ·  No pitch  ·  Takes up to 90 seconds — pulls live data

2,400+ businesses diagnosed  ·  same engine

The Problem

You've done everything the old playbook said. It's not enough anymore.

What you see
Ads running. Clicks coming in. Phone rings sometimes.
What you don't see
Every buyer who asked ChatGPT, Perplexity, or a Google AI Overview — and got a competitor's name instead of yours.
What it's costing you
AI recommendations convert at 3–5x the rate of a Google click. They're unprompted. They feel trusted. And they go to one business per search.

You've got reviews. A website that works. You're running ads. The old playbook is checked off. But AI systems don't rank pages — they answer questions. And most local business websites don't answer specific buyer questions. They describe services.

There's a difference. AI knows the difference. Your customers are learning it.

The real problem

The conventional marketing playbook was built for the search era. The search era is ending. ChatGPT has 200 million weekly active users. Perplexity is the fastest-growing search product in history. Google AI Overviews now appear above organic results on most high-intent searches. The businesses that earn AI citations first will own their category for years. First mover advantage in AI closes fast.

The Mechanism

We reverse-engineered how AI decides who to recommend.

There are exactly four gates.

DVS™ — Demand Visibility Score — Four-Gate Architecture
01
Citation Readiness
Can AI actually cite your content when a buyer asks a specific question? Generic service pages can't be cited. Specific, structured, buyer-question-answering content can.
02
Presence Architecture
Does your digital presence signal the authority AI looks for before recommending a business? Quality and consistency — not volume — determine this score.
03
Conversion Architecture
When AI sends a buyer to you, do you convert them? Conversion signals also influence how AI scores your credibility as a recommendation.
04
Brand Authority
Are people searching for your business by name? Named search volume is a primary AI citation signal. Zero named search means zero brand authority.

DVS™ — Demand Visibility Score — measures all four. You get a 0–100 score, a visibility profile, a head-to-head competitor comparison, and the single highest-leverage gap to close right now.

DVS™ Demand Visibility Score — Layer Detail
Your score places you in one of five visibility profiles
DARK 0–30
EXPOSED 31–50
EMERGING 51–70
VISIBLE 71–85
DEFENDED 86–100

Six businesses. Six different gaps found.

One system. Same result.

$440K in sales. One week.

"We diagnosed the problem — buyers found us but didn't trust what they saw. We tightened the trust signals. A hundred and twenty days later, we did $440,000 in sales in one week. Same traffic. Different result."

— Bob Farnsworth, Landscape Charleston · Charleston, SC

170% more booked appointments. Same ad budget.

"We were running ads, getting clicks, and losing people. They found the problem. Appointments jumped 170%. I haven't touched the budget since."

— George Rogerson, McClintock HVAC · Charlotte, NC

Monthly sales tripled. Ad spend cut 60%.

"We fixed the right problem. Monthly sales tripled. We're spending 60% less than before."

— Bobby Wood, King's Fencing · Nashville, TN

No more seasonal slowdowns.

"The phones ring. The jobs book. We don't have seasonal slowdowns anymore. And we're not spending any more than we were."

— Ethan Del Priore, Carolina Stone Craftsman · Columbia, SC

Call volume down. Sales actually up.

"Our call volume went down. Our sales went up. We're getting better customers — people who are actually ready to buy."

— Larry Gates, Floor Pro · Columbia, SC

Close rates up. Price objections gone.

"Our close rates jumped. The price conversations got easier. Buyers just stopped pushing back."

— John Raz, Orange County Garage Doors · Tustin, CA

Your Free AI Visibility Score

Find out where you stand —
before your competitor does.

  • ✓ Overall AI Visibility Score (0–100)
  • ✓ Your visibility profile (DARK → DEFENDED)
  • ✓ Head-to-head competitor comparison
  • ✓ Four-gate breakdown + your highest-leverage gap

Free  ·  No pitch  ·  Takes up to 90 seconds — pulls live data